AI Insights · Timothy · July 2025
Top 5 iOS Horror Games in Latin America: Q2 2025 Performance
Explore the performance of the top horror games on iOS in Latin America during Q2 2025, highlighting trends in downloads, revenue, and active users.
The second quarter of 2025 saw interesting trends in the performance of top horror games on the iOS platform in Latin America. According to Sensor Tower data, these games showcased varied dynamics in downloads, revenue, and active users.
Granny maintained a consistent download rate, peaking at approximately 16.6K in late June. Weekly active users showed a general increase, growing from around 61.7K at the end of March to about 71.9K by the end of June.
The Ghost - Multiplayer Horror experienced fluctuations in weekly downloads, with a notable peak of 13.8K in the last week of June. Revenue showed a modest rise, reaching $85 in the same week. Active users increased from around 21.3K at the start of the quarter to approximately 27.5K by quarter's end.
The Baby In Yellow saw steady weekly downloads, reaching a high of 10.8K in mid-April. Revenue peaked at $154 in the final week of June. Active users initially rose to a high of 45.9K in May before settling at around 28K by the end of the quarter.
Black Mirror: Thronglets launched in April and quickly gained traction with a peak of 36.9K downloads in mid-April. Revenue was highest at $126 during the same period. However, active users showed a marked decline, from 43.2K in April to 629 by the end of June.
Nightmare Puzzles: The Unknown had a strong start with 18.5K downloads at the end of March, followed by a decline. Revenue remained relatively stable, peaking at $30 in late June. Active users showed resilience, peaking at 24K in early June before decreasing slightly.
For more detailed insights into the performance of these apps, visit Sensor Tower's platform.